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BODYARMOR Adds Buster Posey to List of Athlete Endorsers

LOS ANGELES — BODYARMOR SuperDrink™ announces today the latest addition to its growing superstar roster of athlete partners — Buster Posey, baseball’s MVP and two-time world champion catcher.

As a BODYARMOR SuperDrink™ partner, the San Francisco star will participate in regional and national events, promotions, and more.

“The baseball season is long and especially as a catcher, you need the right nutrition and hydration in your system to perform all season. More than any other solution I’ve tried, BODYARMOR SuperDrink has the electrolytes, antioxidants, and vitamins to help keep me going,” Posey said. “I started drinking the product during Spring Training, and once I saw how it helped me perform, joining the BODYARMOR team was something I wanted to do. BODYARMOR works.”

“We’re excited to have Buster, one of the most dynamic young superstars in baseball, on the BODYARMOR SuperDrink™ Team,” said Mike Repole, Chairman of BODYARMOR SuperDrink™. “We see only super things in his future and our future, as Buster is both an All-Star talent and genuinely great guy.”

Since entering the big leagues in 2010, the 26-year-old Posey has made an immediate impact, having helped guide his team to a world championship and winning Rookie of the Year honors. Posey led his team to the world title once again in 2012, while also earning the league MVP and batting title.

BODYARMOR SuperDrink™, creator of the SuperDrink™ beverage category, is packed with a proprietary blend of electrolytes, antioxidants, and vitamins that provide an unparalleled combination of Superior Nutrition and Superior Hydration. BODYARMOR SuperDrink™ is leading the next generation of active lifestyle functional beverages helping consumers perform both on and off the field.

BODYARMOR SuperDrink™ comes in six delicious flavors: Strawberry Banana, Fruit Punch, Tropical Citrus, Orange Mango, Blueberry Pomegranate, and Mixed Berry.

Posey is represented by CAA Sports, a division of Creative Artists Agency (CAA).

About BODYARMOR Nutrition, LLC

Award-winning entrepreneur and beverage industry veteran Lance Collins, creator of FUZE® Beverage and NOS® Energy Drink (sold to the Coca-Cola Company in 2007), brings new innovation to the beverage marketplace with BODYARMOR SuperDrink™. Leadership includes Chairman Mike Repole, co-founder and president of vitaminwater® (also sold to Coca-Cola in 2007). Each bottle of BODYARMORSuperDrink™ is formulated with electrolytes, antioxidants, and vitamins providing consumers Superior Nutrition and Superior Hydration. BODYARMOR SuperDrink™ has twice the electrolytes of the leading sports drink, 100% DV antioxidant vitamins A, C, and E, as well as 200% DV B vitamins. BODYARMOR SuperDrink™ is sold by select convenience, natural foods, fitness, drug, and grocery retailers across the country.

Source: Beverages